Contact Us | Site Map | Home

Highlights from the 2003 May Conference
  Attendees of the PDMA of WNY Annual Conference:

Strengthening Your Future Through Product Development
Mark Schneider, Chief Technical Officer of Consumer Imaging, Eastman Kodak Co. speaks with conference attendee.
 
  Chip Holt, Adjunct Professor of the RIT School of Business discussed the imperative of product innovation as the creator of durable corporate value.
Raymond Riek, President, R&D Management Consulting, replays a breakthrough product development project in the US automotive market.  
  Robert Boehner, Adjunct Professor,  Rochester Institute of Technology tells us that the Product Development Process is about WINNING in the Marketplace.
Stan Caplan enlightens us with the total user experience, helping us understand how to know when a company is just marketing makable products, versus making marketable products with "swearless" user interactions.  

Legal Notices Copyright © 2003 - PDMA of Western New York - All rights reserved.